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This is a series of illustrations for a national ad campaign commissioned the Finnish company, Atria. I worked with the wonderful Kirsi Päni over at Left & Right, and the art department at Atria. Atria's goal with their campaign is to connect the consumers to the farmers who produce their food.
The illustrations included portraits, food, signs, a tractor, a hand, and landscapes. Each is rendered separately and will be composited together in the final ads.